We are revamping our go-to-market with focus on automakers and automotive tier-1s and are looking for an enthusiastic Director
of Marketing to drive our B2B growth. This person will lead demand generation and brand awareness efforts in the global markets.
This is a unique opportunity of a position in the booming autonomous driving industry, with real-world experience in
deploying cutting edge AI based platform.
Responsibilities:
· Develop, implement, and optimize B2B marketing lead generation programs to drive business growth
· Design outreach customer experience, marketing funnels, and company’s voice and branding
· Direct, coordinate, and manage agency, contractors, and stakeholders to meet goals
· Set up marketing tracking and automation to measure and optimize success
· Create reports, dashboards and deliver insights on the effectiveness of campaigns
· Monitor industry and competitive trends and adjust programs accordingly
· Oversee the company’s online presence, external communication, social voice, public relations, and industry events
· Tackle ambiguous business challenges as they arise, working across teams to craft plans through creative thinking and strong data analysis capabilities
· Work with the CEO in presenting to and meeting with customers
· Plan and manage marketing budget, working with the CFO
Requirements:
· 5+ years’ work experience in marketing %28including responsibility on online and events%29
· Experience working in a B2B company
· Effective time management skills and the ability to multitask
· Very strong written and verbal communication skills %28must be English native%29
· Attention to detail and project management skills for execution of marketing plans
· Knowledge of automotive domain, a plus
· Prior experience working with marketing operations and distribution tools
· Leader, independent, can-do attitude and self-driven
· Experience working in a start-up environment
· Global and multi-cultural experience
· Willingness for extensive amount of travel %28up to once a month, on average%29
