Job responsibilities:
Manage a team of 3-4 experienced data analysts, set priorities and translate business questions into appropriate analytical tasks that will support strategic and tactical business decisions
Develop a strong and effective working relationship with the marketing management, taking an active part in the strategic planning of the marketing operations
Be an analytical focal point for anything related to UA, New user performance KPIs, monthly budget planning, tests and performance monitoring
Establish and monitor success metrics that measure and explain the impact of the marketing activities
Ability to work and cross multiple data sources in order to research and capture the full activity, set requirements to our BI development team when identifying technical gaps
Design and initiate new features and reports to monitor & give insights on the marketing activity, using the marketing in-house BI system (for example, LTV, ROI forecasting, automatic rules)
Requirements:
At least 1 year of experience as an analytics team manager, and at least 3 years of previous experience as a data analyst
Familiarity with measuring online marketing success and identifying optimization opportunities
Excellent knowledge of SQL & Excel (Python- an advantage)
Excellent understanding of online metrics (user funnel, user acquisition KPI’s
Excellent knowledge of statistics and testing methodologies
Experience working with visualization tools (such as QlikSense, Tableau)
High Presentation & communication Skills
Excellent English skills
An academic degree in an analytical field such as Mathematics, Statistics, Economics, Engineering or similar