Role responsibilities:
· Management, optimization and ongoing maintenance of the website.
· Execute Demand Generation online activities to meet acquisition goals, including a mix of paid and organic marketing tactics while adhering to deadlines and budget.
· Analise and optimize the campaigns and all aspects of the conversion funnel to maximize results.
· Create and operate email campaigns through HubSpot.
· Implement SEO ongoing improvement in the website.
· Collaborate with the content writer to manage the social media pages of the company.
Requirements:
· 2-3 years prior experience in a similar role in a B2B global company.
· Hands-on experience in website CMS %28WordPress and others%29.
· Experience with Facebook and Google platforms %28Google Ads, Analytics, Console, Tag Manager, Data Studio%29 – a must%21
· Experience in SEO and PPC practices.
· Familiar with digital automation tools.
· Analytic, ability to build reports, measure and optimize ROI.
· Excellent English verbal and written skills.
· Experience with HubSpot – an advantage.
· A passion for keeping in touch with the latest Marketing platforms to constantly improve the Marketing and Sales workflows.
· Result-driven.
· Great team player, Self-driven with ability to multi-task.
· Hands-on attitude.