Content Marketer

Key Responsibilities & Accountabilities:
Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, etc.).
Blog on an ongoing basis (up to 3 times a week) to support and promote company products and attract site visitors through search, social media, and email subscribers.
Collaborate with designers, product marketers, sales professionals, engineers, external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
Define the content calendar and meet the deadlines.
Define our tone of voice and ensure it stays consistent across all communications.
This role is at the core of the marketing team, and others will rely on your work every single day.
10% travel to the US (Collaboration with US marketing team).
Skills
Ability to own a content project from ideation to delivery.
Excellent written and spoken English (native).
Ability to work independently, and as a team
Ability to write both informative & selling content.
Ability to write on technical subjects, and make complex topics easy to understand.
Deep understanding of B2B marketing and web publishing requirements (WordPress, HubSpot).
Project management skills and attention to detail.
Editorial mindset with the ability to predict audience preference.
Experience
At least 3 years of B2B content marketer experience .
At least 1 year experience in a startup environment.
Experience building content strategies that generate leads.
SEO knowledge required.
BSc degree in marketing, journalism, or relevant field.
Proficient with Microsoft Office, including Word, Excel, and Power Point.